Shout out for Sean Garrett (and 463) in PR Week

(Jim Hock) In a recent article in PR Week, my friend and former partner Sean Garrett talks about all the good stuff happening at Twitter.  He’s building quite the team with Jody Olson (formerly of our sister company Text 100) and others there, but kudos to Sean for navigating what is an absolute sea of incoming media requests and keeping them on top of their game.

From the article:  At 463, Garrett hired people that didn't need a lot of handholding, had specialties, and could hit the ground running. Such traits are also a necessity of Twitter's tech startup culture. "We don't do clip reports, daily analysis of the media. We just attack it," says Garrett. "That's what we did at 463. It's what we do here."

Nice work Sean.  Good PR is about results, not process. Hire talented people with diverse skills and you get good outcomes. We miss you pal!  More on the article here. 

 

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