Another trip around the diamond just in time for Labor Day Weekend...
- What does it mean when: "In the 50's, 62% of the nation could be found snuggled in front of their television sets for Lucy; in the 80's, still 51% saw the Cosby Show; but today, only 25% sit to watch a top-rated show like CSI." (HeeHaw Marketing)
- Is SpiralFrog the love child of Pavement's Spiral Stairs and Jamster's Crazy Frog? Don't know. There's lots that we don't know about this yet-to-be launched online music site that will compete with music subscription services and iTunes by offering free tracks with the support of at least one big label. Yet, it seems to be clear that the music will be ad supported and DRM'd. How much so is the question of the hour. One industry analyst is quoted saying each track will begin with 90 seconds of audio advertising. The LA Times' Jon Healey has the more reasonable report that the 90 second ad will be a video shown on actual download of the track. Healey also is brave enough to say: "Now for the non-obvious point: SpiralFrog's service is made possible by digital rights management technology, and that's a good thing." Back to the haters: One industry watcher wonders whether by making the tracks "promotional", the labels won't have to pay royalty payments to artists. Others are hearing that the music "expires" after six months.