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December 04, 2006

Comments

John Middleton

Frankly I wouldn't get too carried away. There has been a compromise to stick the online (non-linear) regulation to 'TV-like' services; the key will now be what the definition of tv-like is in the final text - clearly it is impossible to define in a watertight manner what really is a qualitative judgement so the Directive is still going to have a major impact.

There is also the fact that to get the compromise, there is a high likelihood that the country of origin principle that is the foundation of the original Directive could be weakened to push the eventual Directive through. There is still also the fact that any 'tv-like' online service will still have to comply with the regulation on advertising and product placement that previously they may not have had to comply with...however it is still a major improvement over what was on the table before :)

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